Explore the exciting world of branding, consumer behavior, and market research with our Marketing BBA programme. Dive into the fundamentals of marketing strategy, digital marketing, and advertising to develop a strong foundation in creating and communicating value to target audiences. Through hands-on projects and industry partnerships, you'll learn to craft persuasive marketing campaigns,analyze market trends, and leverage emerging technologies to connect with consumers in innovative ways. Our programme emphasizes creativity, strategic thinking, and analytical skills, preparing you for a dynamic career in brand management, marketing research, or advertising.
Delve into the intricacies of financial markets, investment analysis, and corporate finance with our Finance BBA programme. Gain a comprehensive understanding of financial principles, including asset valuation, risk management, and capital budgeting, to make informed financial decisions in various organizational contexts.Through case studies and practical exercises, you'll develop proficiency in financial modeling, financial statement analysis, and portfolio management. Our programme equips you with the quantitative skills and critical thinking abilities necessary to excel in roles such as financial analyst, investment banker, or corporate treasurer.
Explore the vital role of people management in organizations with our Human Resources BBA programme. Learn to attract, develop, and retain talent through effective recruitment strategies, performance management systems, and employee engagement initiatives. Gain insights into organizational behavior, labor relations, and diversity management to cultivate a supportive and inclusive work environment. Through experiential learning opportunities, including internships and HR consulting projects, you'll develop practical skills in talent acquisition, training, and organizational development. Our programme prepares you for a rewarding career in human resource management, where you'll play a crucial role in shaping organizational culture and driving employee success.